This week we continue our Audible business books series with the best selling Audible newspaper & magazines books. While these books might not be exclusively about newspapers and magazines, they are about how collective knowledge and power can shape economies, societies and nations.
Read on to find out which books you should be picking up next.
1. The Search by John Battelle
A book about answering the question ‘what does the world want?’ Wired co-founder John Battelle’s The Search explores how Google has shaped the modern world even though it was a late comer to internet search. Battelle also outlines how online search is slowly affecting every aspect of human interest from pop culture to international law.
2. Why We Want You To Be Rich by Donald J. Trump, Robert T. Kiyosaki
Perhaps one of the most unlikely pairings in authorship, President Donald Trump and Rich Dad Poor Dad author Robert Kiyosaki team up to explain how America is becoming a two class society where you’ll either be poor or rich. Trump and Kiyosaki, want you to be rich.
3. The Wisdom of Crowds by James Surowiecki
New Yorker columnist James Surowiecki explores how crowds of people can outperform an elite few in The Wisdom of Crowds and how this counterintuitive idea has the potential to reshape the world as we know it. Through entertaining examples Surowiecki talks about how ‘we live our lives, select our leaders, conduct our business, and think about our world’.
4. Small Is The New Big by Seth Godin
Seth Godin is one of the leading thinkers in business and marketing and his personal blog is frequented by many thousands each month. Small Is The New Big is a collection of his most popular blog articles, magazine columns and short e-books he’s authored over the last few years. The end result is 193 inspiring ‘riffs, rants and business ideas’.
5. Innovation and Entrepreneurship by Peter Drucker
As one of America’s most influential thinkers on modern organisations, Peter Drucker uses his expertise and knowledge in Innovation and Entrepreneurship to outline how businesses need to react to the new entrepreneurial economy. First released in 1989, Drucker’s book still has some relatable ideas on how to identify and exploit opportunities.
6. Linked by Albert-Laszlo Barabasi
As a scientist who studies networks, Barabasi traces the history of connected systems from 17th century mathematics to the biological development of drugs based on cellular networks. Scientists are discovering that all networks follow the same rules and Barabasi introduces readers to these concepts through entertaining and enlightening examples on Google to Al Qaeda.
7. A Peacock In The Land Of Penguins by BJ Gallagher and Warren H. Schmidt
Conformity in corporate business has always been a big issue. Organisations want employees that can think for themselves and expand the business but without breaking outside of the box or the company image. A Peacock In The Land Of Penguins highlights this issue and helps organisations escape conformist thinking (the land of the penguins) and enable creativity and courageousness (the peacocks).
8. Who Says Elephants Can’t Dance by Louis Gerstner
Who Says Elephants Can’t Dance is a memoir by former IBM CEO Louis V. Gerstner and his heroic turnaround of the company. In his memoir, Gerstner shares the strategies and processes that helped take IBM from near collapse to industry leader.
9. Seeing What’s Next by Clayton M. Christensen
Renowned innovation expert Clayton Christensen outlines his and his partners research that allows anyone to spot the signifiers of change. Using the model described in Seeing What’s Next, decision makers will be able to identify industry change, better prepare for competition and honestly weigh the company’s chances of future success.
10. The Battle For The Soul Of Capitalism by John Bogle
An obituary of corporate business and traditional investment in America by one its leading financial experts – John Bogle. As founder of the Vanguard mutual funds group, no one is better placed to comment on what’s gone wrong with capitalism and how best to correct it.
So there you have it, a detailed list of the best selling Audible newspaper & magazines books. If you’re looking to learn more from some of the world’s leading figures in global media, then why not give one of the above a try?
If you want to check out the other posts in this series, you can do so here.
*Books correct as of time of writing.